On Target

Number of Resident-Created Profiles in the Web 2.0 Software Platform

Target
The target is to see a 10% annual increase in subscribers to the City's website.
Analysis

The new City of Durham website was launched in August 2015. Featuring streamlined content, a redesigned website, and initial features for improved communication, the new website will be optimized over time as department needs arise and new innovative approaches to meet these needs are realized. To date, the website has 6,432 subscribers and has had 3,509,846 visits. Subscribers are residents or non-residents that are heavily engaged with the City.

Next Steps

City departments are engaging more residents by utilizing the new Durham One Call (DOC) Mobile Application launched at the end of FY 17.

Status Indicators: On Target On Target | Close to Target Close to Target | Needs Improvement Needs Improvement | Target Pending Target Pending